Meet Jen McFarland

Owner, Foster Growth, Host, Third Paddle Podcast

JenMcFarland_BMP6399_Barbara_McIntyre_Photography-1500px_for_internet ABOUT

Jennifer McFarland, Owner, Foster Growth. Photo by Barbara McIntyre Photography.


Jen Is So Easy To Work With

Jen is easily the most thorough and dedicated person I have ever worked with on any project. Her attentiveness to detail, ability to communicate well with team members, work collaboratively in decision making, and her open and good-humored nature are what make Jen so easy to work with. She is trustworthy, discreet, caring and cool in a crisis. There is no one I would recommend more than Jen.

Rebecca Johnson Sr. Product Merchandiser

Highlight Reel

Professional Profile

  • Technology leadership, strategy, policy, research, project management, and business analysis, 10 years
  • United States Peace Corps - Kazakhstan, teacher & trainer, 2 years
  • Graphic designer, 10 years

Recent Courses

  • Behavioral Science: New Insights on Influence
  • Building Trust
  • Influencing Others


  • Master of Public Administration (MPA), Global Leadership and Management 
  • Bachelor of Arts, English (literature); minor: Art (abstract painting)

About Jen

For almost 10 years, I led technology projects in the public sector. I was getting great money yet doing work that injured my soul.

I called it “Golden Handcuffs”. Although I was making money, I felt disconnected from the people most affected by my work and losing touch with the reason I first got into public service: to be of service.

Eventually, I hit my breaking point: I was asked to do something that went directly against my core values.

Time to go.

I took my leap of faith. If you’ve ever leaped, you know that decision is agonizing until you actually do it—because afterward, when you’re feeling like Tina Turner belting out Proud Mary, you’ve never felt better.

I’d already been building websites for friends and small businesses. I noticed they didn’t just need a website; their whole relationship with technology was out of whack.

They were up Tech Sh*t Creek: throwing money out the window on all sorts of things—unnecessary programs, bad relationships with developers, poorly built websites.

I started building roadmaps. Business technology plans that recommend what to buy and when to buy it. ... with one underlying condition: it had to suit the core needs and unique preferences of the business owner.

Meaning, it had to be personal. Nothing generic, no cookie-cutter solutions—strategies based entirely on you.

This was what I learned as a Peace Corps volunteer: true help comes not by imposing your own values, but by listening deeply to what the other person needs. You move forward based on that.

Foster Growth is built upon that philosophy: it’s your business, you’re the boss. Because technology should work for you, not the other way around. And when it’s doing its job, you don’t even know it’s there.

With that knowledge and that confidence, it’s my belief that you can truly do anything. I’m just here to guide you towards what’s possible.